Who is responsible?

Avantage Ontario is the controller and responsible for the cookies downloaded onto your device when you access our official website and for the access and collection of data from the same device.


What is a cookie?

A “cookie” is a small text file that is downloaded onto your devices such as a computer or smartphone when you access our websites. 

We use cookies and other similar technologies to make our website work efficiently and secure and to improve personalized user experience.

When referring to cookies we include:

  • first- and third-party cookies, 
  • tracking pixels and plug-ins, including technologies those from third parties,


All cookies have an owner which tells you who the cookie belongs to. The owner is the domain specified in the cookie. Whenever you visit our website, we place cookies onto your device for different reasons. Such cookies are called “first-party” cookies, whereas cookies set by a different owner such as social media platforms or ad network/ad tech providers are called “third party” cookies.

Below you will find more detailed information about our cookies and the reason for using them.


How to disable cookies?

You can easily stop your browser from accepting cookies by configuring your browser’s cookie settings.

All commercial web browsers are featured with cookie management functionality.

Please check your web browser to find out more how to delete or disable cookies etc.

If you choose to disable cookies, you may face limitations on functionality and a deteriorated user experience.  


What types of cookies do we use and why?

Our cookies are grouped into four categories:


Strictly necessary cookies

Some cookies are strictly necessary for you to be able to experience the full functionality of our site and for us to deliver upon our promises. For example, these cookies allow you to use the website and log-in to your account as intended. Without these cookies, some parts of our site and services just won’t work as they should. We also use cookies to direct you to the right website based on geography and language and to detect and prevent security threats and malicious behaviour.


Performance cookies

Performance cookies tell us about how you use the site and they help us to make it better. For example, these cookies count the number of visitors to our website and see how visitors move around when they are using it. This helps us to improve the way our site works, for example, by ensuring that users find what they are looking for easily.


Functional cookies

Functional cookies allow our site to remember your preferences, helping you to customize your content on our website. This type of cookie enables us to highlight products and services we believe is of interest and relevance to you. This way we can remember you when you return to our site and to give you the best possible user experience.


Marketing cookies

Marketing cookies are a key part of how we deliver marketing on our sites. Among other uses, cookies allow us to show more relevant advertising by serving you information, offers and promos that are based on your browsing patterns and the way you have interacted with our sites and apps. We can then present to you a web site content that is more relevant to you, meeting your interests and preferences. Cookies enable limiting the number of times an ad is shown. Marketing cookies can be used to track the effectiveness of our ad campaigns on third party websites. 


What is the legal ground to use cookies?

The use of cookies for purposes other than necessary to operate the web site securely and effectively, to give you full functionality and to provide you with certain requested services require your prior consent. 


Who has access to cookie information?

Information obtained from cookies is shared within the Avantage Ontario group to the extent necessary to fulfill its purpose. Information obtained from third party cookies is also available to the third-party provider placing the cookie on our site. We will not share first-party cookie information with third parties nor sell, swap or otherwise disclose such information with anyone outside the Avantage Ontario Group.


How long are cookies stored in your browser or on your device?

Cookies can be stored for varying lengths of time on your browser or device.


Persistent cookies

Persistent cookies (or permanent cookies) will be stored in one of your browser’s subfolders until you delete them manually or your browser deletes them based on the duration period contained within the cookie’s file. Their duration depends on the date of expiry written in them.


Session cookies

Session cookies are immediately deleted when you close your browser. When you restart your browser and go back to the site that created the cookie, the website will not recognize you. 


Other tracking technologies

Information gathered through other tracking technologies such as tags and pixels are saved for 24 months.



Data privacy is very important for Avantage Ontario, and we want to be open and transparent about our processing of your personal data. 

We therefore have a policy that establishes how your personal data will be processed and protected.


Who controls your personal data?

The Canadian not-for-profit organization,Avantage Ontario,controls the personal data you submit to us and is responsible for your personal data under applicable data protection law. 


Avantage Ontario

801 Aviation Parkway

Ottawa, ON



Company registration number: 556070-1715

Authorised representative: Patrick Arsenault


Where do we store your data?

The data that we collect from you is stored within North America, and may be used in the European Economic Area (“EEA”), but may also be transferred to and processed in a country outside of the EEA. Any such transfer of your personal data will be carried out in compliance with applicable laws.


For transfers outside the EEA, Avantage Ontario will use Standard Contractual Clauses and EU-US Privacy Shield Framework as safeguards for countries without adequacy decisions from the European Commission.


Who has access to your data?

Your data may be shared within the Avantage Ontario consortium. 


We never pass on, sell or swap your data for marketing purposes to third parties outside the Avantage Ontario group. Data that is forwarded to third parties, is only used to provide you with our services. 


Right to complain to a Supervisory Authority: 

If you believe Avantage Ontario has processed your personal data incorrectly, you can contact You also have the right to submit a complaint to a supervisory authority.


Updates to our Privacy Notice:

We may need to update our Privacy Notice. The latest version of the Privacy Notice is always available on our website. We will communicate any material changes to the Privacy Notice, for example the purpose of why we use your personal data, the identity of the Controller or your rights.

Subscribe to our newsletter